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Market Analysis - Mobile

Sales rep steps for running the Market Analysis report from Product Detail in Encompass Mobile to compare a product's sales, price, trend and market share across nearby customers. Requires v21.01+.

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Written by Bailey Naas-Thornton

Minimum Version Required: 21.01

Steps

Market Analysis Report - Mobile Invoice Edit
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1. Navigate to the Mobile Invoice Edit screen.
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2. Tap a Product to open the Product Detail screen.
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3. Scroll to locate the Market Analysis button and tap to open.
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4. Select desired filters.
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5. Tap 'Create Report'.
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6. Tap the gear icon to update filter selections.


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​Mapped Sales View:
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  • The Market Analysis is also available in the Mapped Sales view by tapping the map icon in the top right of the report.
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Fields And Definitions

Market Analysis Report View

  • The gray row on the report highlights the Customer on the invoice.
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  • The Total Units column - The total number of Units purchased by each Customer in the past selected number of Months this year.

  • Retail Price column - Each Customer's current Retail Price of the selected Product if noted in Encompass.

  • Trend column - The percent difference in sales for the selected Months, this year compared to last year. Percentages in black indicate an increase in sales while percentages in red indicate a decrease.

  • Market Share column - What percentage of the selected Product's total sales were purchased by each Customer.

  • Distance column - The distance in miles from the Customer on the invoice.

Market Analysis Mapped Sales View

  • Total Units displayed in a green box indicate a positive trend while the red box indicates a negative trend.

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